A new understanding

Throughout my journey, I never realized how critical it is to constantly improve on our image. In my business writing class, I was introduce to new concept of what image is and what derives from it. Before, I didn't seem to put much attention to the matter. In this new theory, image leads to many important factors. What people think, what you think of yourself, and how you can gain or improve the power you have. I learned that image does not only pertain to an individual, but businesses as well. Many business need to focus on their image in order to keep they're success going. As a business, what people think about you can either make you or break you. Through our image is how we gain agency. By agency, I mean power. People only believe in you if you seem to be a credible source. For example, the company crocs has repeatedly been attacked by people that have opposing views to the shoes this company produces. There are video, website, and chat room specifically made just to oppose using crocs shoes. This was a clear attack to crocs image. They immediately had to take action if not they risked potential losses.